Retail Diary - Week of November 28, 2022

This Week's Topics:

  • What's Going On At Balenciaga

  • Fashion House Shake-ups

  • Black Friday Notes

  • New launches, collabs & acquisitions

  • What else I ❤️️

What's Going On At Balenciaga

Fashion House Shake-Ups

Black Friday Notes

  • This year I felt super nostalgic for the old school version of Black Friday - where sales didn't start popping up weeks in advance. There was a strategy to planning and building financials plans around markdowns and sales. Now it just looks like retailers and brands throwing everything at you while you drive 1000 mph down a highway.

  • An article from The Atlantic on how The Strategist covers Black Friday and prepares for it.

  • NRF is reporting record high numbers for Thanksgiving/Black Friday sales. 197 million consumers shopped.

    • "Shoppers spent an average of $325.44 on holiday-related purchases during the weekend, compared to $301.27 last year. Clothing, toys and gift cards were among the top gifts purchased, per the trade group’s survey."

    • "While the NRF said that online shoppers grew at a slower pace year over year (an increase of 2%) compared to in-store retail (up 17%), the survey found that top destinations for shoppers during the period included online (42%), department stores (42%), grocery stores and supermarkets (40%), as well as clothing and accessories stores (36%)."

  • Buy Now Pay Later (BNPL) helped drive Cyber Monday spend to a record $11.3B

New launches, collabs & acquisitions

What else I ❤️️

What's Next?


Nonstop holiday deals to get you shopping! What are you excited for this holiday season retail wise? I'm starting to look for the Pantone Color of the Year for 2023 - inspired by the Metaverse.

Thanks for reading Edition 123.
Sarah Shapiro